In our quest to become Asia's premier online restaurant reservations software provider, The Chope Group is constantly thinking of how to up our game! With a range of products to meet the varying needs of restaurateurs, Chope helps restaurants use online booking channels, improve yield, and keep better track of their clients' preferences.
Chope’s website www.chope.co and apps (http://www.chope.co/singapore-restaurants/pages/appdownload) help diners discover the best and most popular restaurants in Singapore, Hong Kong, Shanghai, Beijing, Bangkok, Phuket, Jakarta, and Bali, all while being able to make reservations 24 hours a day, 7 days a week, from anywhere in the world. With nearly 2000 restaurants on the network and millions of diners seated, Chope is committed to making restaurant dining and discovery easier than ever before.
We pride ourselves on a flexible and dynamic work environment that encourages team members to pursue diverse projects and tasks that suit their passions and strengths. Our key employees come from a diverse range of backgrounds, including consulting, engineering, hospitality, and technology.
We strongly believe in offering remuneration that is both competitive and fair to the individuals we hire, and are looking for candidates that are interested in the challenge and excitement of working in a start-up.
Having been interns before, the Chope Human Resources team takes the experience of each and every intern very seriously. We work hard to ensure that they have a clear idea of what is expected of them both before they join, and when they join, allocate time to afford them the skills with which to meet those expectations. Managers regularly check in on interns to make sure they feel like a welcomed addition to the fun and vibrant Chope team.
Chope is looking for a self-starting Performance Marketing Intern to focus on writing copy for our search engine and other performance marketing channels. This role is a great start for someone who would like to develop their understanding of SEM and performance marketing, which learning opportunities in understanding the role that data plays in effective SEM use, and how keywords and copy impact the performance of such channels. Fledgling marketeers exciting about experiencing a technology startup while building on their digital marketing skills will be a perfect fit!
Responsibilities
- Write, tweak, and improve all SEM-related copy for Chope
- Monitor, adjust, and improve SEM campaigns through data analysis and SEM portals
- Assist the Performance Marketing team with the ongoing requirements of maintaining high performing SEM campaigns across multiple markets
- Assist the regional marketing team with ad-hoc copy requirements, such as social media posts, taglines, or minor SEO changes
- Where possible, assist the regional marketing team with editorial duties; ensuring that the website, social media channels, and other collateral contain accurate, up-to-date, and error-free information
Requirements
- Fluent in both spoken and written English
- Able to commit at least 3 months
- A team player, self-motivated, proactive, meticulous and creative
- Basic understanding of what SEM is
- Curious and passionate about learning new things, and unafraid to ask questions!
- Highly creative as well as curious about digital marketing
- Knowledge of HTML formatting is a bonus!
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- Company:
The Chope Group Pte Ltd - Designation:
Performance Marketing Intern - Profession:
Editorial / Linguist / Writing, Marketing / Public Relations - Industry:
Computer and IT