PurpleClick Media Pte Ltd – Digital Marketing Executive (Contract)

JOB DESCRIPTION

Scope of Duties:

As part of the Marketing team in PurpleClick, you will provide support in the following areas:-

1. Content Creation and Maintenance

• You will collaborate across functional teams to create exciting contents such as blogs, articles, presentations, webinars, e-newsletters.
• You will support our digitally focused marketing efforts by actively maintaining Social Media pages (Facebook, Instagram, LinkedIn, Youtube etc.) to promote a consistent brand image and achieve our marketing objectives
• You will have the opportunity to research on data, write,edit and proofread content for optimization on both printed and digital marketing materials for distribution on approved channels

2. Graphic Design, Creative Design

• You will have the opportunity to work on conceptualizing, designing & delivering graphic design, creative banners or illustration related to assigned projects to achieve the assigned projects’ marketing objectives.

3. Event Planning and Management

• You will also be periodically involved in event planning and management, handling event operations or administrative duties to ensure that the events are run smoothly.
• You will assist with feedback survey, track and analyse responses for organized events so as to make recommendations for improvement.

4. Project Assignment and Analysis

From time to time, you may be assigned special projects.

• You will monitor, track and analyse trends & issues of each project’s digital and social media campaigns assigned to you
• You will propose possible ideas to improve the campaigns and follow through on the development of the projects assigned to you
• You will work on multiple concurrent projects and ensure deliverables are achieved on time while maintaining reasonable standards of quality and creativity.
• You will perform other duties and responsibilities as reasonably requested.

REQUIREMENTS

• Strong Command in English Language
• Some experience in Content creation and Copywriting
• Proficient in Adobe Photoshop and Adobe Illustrator / Adobe In Design
• Some experience with graphic design and/or web design, either through a formal academic program or through practical experience (e.g. as a freelancer)
• Familiar in the use of Shortstack, Facebook for Business or any other relevant social media tools
• Competent in the use of Microsoft office, Word, Excel and Power Point
• Familiar with CMS applications specifically WordPress and Joomla!
• Knowledge in Google Analytics, Google Webmaster Tools or keyword planner will be added advantage

OTHER INFORMATION

You should demonstrate a passion for Digital Marketing and have a basic understanding of the various digital channels in which we work in – SEO, PPC, Display and Interactive Marketing.

We will provide the successful entry-level executives/ interns with the opportunities to work with our functional teams so as to acquire the necessary skills and knowledge to prepare them for a suitable career in Digital Marketing.