Headquartered in Singapore, Oculus Private Limited and its group of subsidiaries have over 25 years of experience in manufacturing and supplying high quality contact lens and
contact lens care products to optical retailers and eyecare practitioners.
We are focused on the innovation, manufacturing and marketing of cosmetic lenses. Our core brands are FreshKon, Ocuviq, Boston and Flexcon. We offer disposable clear lenses primarily under FreshKon brand and specialty products such as gas permeable lenses made with Boston material and soft toric lenses.
Our products are manufactured in accordance to the quality assurance system ISO 9001 / ISO 13485 requirements and meet the Medical Devices Directive 93/42/EEC.
With direct presence in Singapore, China, Hong Kong, Malaysia, Indonesia, Japan and Korea, our products are sold globally in more than 50 countries.
Headquartered in Singapore, Oculus Private Limited and its group of subsidiaries have over 25 years of experience in manufacturing and supplying high quality contact lens and
contact lens care products to optical retailers and eyecare practitioners.
We are focused on the innovation, manufacturing and marketing of cosmetic lenses. Our core brands are FreshKon, Ocuviq, Boston and Flexcon. We offer disposable clear lenses primarily under FreshKon brand and specialty products such as gas permeable lenses made with Boston material and soft toric lenses.
Our products are manufactured in accordance to the quality assurance system ISO 9001 / ISO 13485 requirements and meet the Medical Devices Directive 93/42/EEC.
With direct presence in Singapore, China, Hong Kong, Malaysia, Indonesia, Japan and Korea, our products are sold globally in more than 50 countries.
Job Duties and Responsibilities:
1Plan, coordinate, implement & monitor marketing campaigns/activities
• Above-the-line: Print, outdoor, etc.
• Below-the-line: regular nationwide consumer promotion, trade promotion, sponsorships, joint-promotion, co-op promotion, POSMs, etc.
• Online and digital marketing activities - planning, execution, tracking and reporting.
• Working closely with the sales team and customers.
• Compilation of campaigns’ feedback and results from sales team, trade and consumer (post-event analysis).
2 Management (plan, execute, monitor & report) of roadshows, blitz and event.
• Responsible for the sourcing, recruitment, training and coaching of promoters.
• Management of recruitment agencies.
• Ensure the attainment of targeted campaign objectives and sales results.
• Management and allocation of roadshow display set/unit.
• Post-event analysis.
3 Display and Merchandising management - plan, design and implementation (in-store branding, window displays, shelf wrap, etc.)
• Ensure latest marketing display and materials are feature in-store, coordinate with sales team to replenish marketing materials.
• Secure prominent display placement for the company’s branding materials, in-store signage, display showcase and etc.
• Coordinate and ensure maximum distribution, strong awareness and visibility of all promo POSM display for all promotion campaigns.
• Responsible for material maintenance and storage of all on-ground display items.
• Ensure ongoing execution of creative, exciting and impactful display and merchandising across the trade.
4 Market Intelligence (Collection of Information)
• Responsible to collect market and competitors’ information (from retail ground) – new product launch, new campaign, promotion, etc.
• Gathering feedback on response of our promotion activities and competitors’ promo response.
• Other market/trade/competitors information.
5 Marketing Administration
• Assist in the coordination & execution of marketing projects/activities (e.g. preparing vouchers, membership kits, lenses requisition & redemption, data compilation and tabulation, sorting and tracking of marketing materials, contacting respondents/winners/etc, etc.).
• Filing of marketing materials (POSM, promotion materials, survey forms, FA CD, redemption forms, etc.).
• Daily/regular invoice processing.
• Daily/regular A&P Expense Tracking.
• Regional A&P Expense Allocation/Billing.
6 Reporting
• Monthly Marketing Bulletin, Marketing Management Report & A&P Updates (To CS).
• Monthly Sample & Consumer Promo Report.
• Update Merchandising Tracking Form.
7 Market research/surveys activities
• Support marketing and product research activities.
8 Support packaging creative & artwork management.
9 Support Regional marketing campaigns/activities/requests.
10 Others
• Other general duties assigned by the company as and when required
Qualifications:
Min Diploma with 2 Years marketing experience
Possess initiative and drive to work in a fast-paced environment
Proficient communication, writing and computer skills
Outgoing, positive attitude and passionate to learn
Able to multitask, work independently and be a team player
Related Job Searches:
- Company:
Oculus Private Limited - Designation:
Marketing Temp - Profession:
Marketing / Public Relations