Leading the world in essentials for a better life. That's what Kimberly-Clark is all about.
We place consumers at the center of everything we do. Billions worldwide choose our products to make a positive difference in their lives. That's a big responsibility and one we take seriously.
- 42,000 employees worldwide and operations in 35 countries
- Leading brands sold in more than 175 countries
- More than 145 years in business
- Nearly one-quarter of the world's population purchase our products every day
- $18.2 billion in sales for 2016
- With brands like Kleenex, Scott, Huggies, Pull-Ups, Kotex, Poise and Depend, Kimberly-Clark holds the No. 1 or No. 2 brand share in 80 countries
- Contributed more than $35.8 million in cash and products to charitable causes in 2016
On our brands:
Kimberly-Clark has some of the most recognized brands in the world. Our brands hold the No. 1 or No. 2 share position in 80 countries, and we have five billion-dollar brands: Huggies, Scott, Kleenex, Cottonelle and Kotex. We are increasing the use of digital and non-traditional channels and programs to advertise our brands and build personal relationships with consumers.
Kimberly-Clark Professional partners with businesses to create Exceptional Workplaces, helping to make them healthier, safer and more productive, with brands including Kleenex, Scott, WypAll, Kimtech and Jackson Safety.
Job description
Responsible for developing digital media and CRM analytics across Asia Pacific Markets to providing insights for media planning and optimization as well as improving engagement and retention through CRM programs. This role will work closely with APAC Data Scientist for implementing analytics frameworks and guidance across Asia Pacific markets.
Responsibilities
- Analyze historical digital media performance data and provide insights for optimizing across channels, formats and publishers
- Develop benchmarks for key performance indicators by publishers and channels
- Develop and maintain CRM performance dashboard across markets and generate performance scorecards
- Create monthly APAC scorecard by market for monitoring Media Performance and Cost Efficiency
- Additionally provide adhoc analytics support to Country Digital Leads or Country Marketing Manager
Requirements
- Excel fluency is a must
- Previous data analysis experience- media or tech company is a plus
- Good understanding of statistics and analytical mindset
- Highly organized and strong attention to detail
- Comfort with both quantitative and qualitative analysis
- Ability to thrive in a dynamic, fast-paced environment
- Pro-active and willing to learn
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