Horizon Labs – Product Marketing Intern

Job Description

We are seeking a Product Marketing Intern to shape how our products are understood, positioned, and launched in market — with a strong likelihood of working directly on Hethena (www.Hethena.com). You will help translate product value into crisp messaging, launch assets, and market-facing narratives for an AI-enabled, healthcare-oriented product where strong positioning and trust-building are especially important.

Preferred Qualifications

• Currently pursuing or recently completed a relevant degree, ideally from leading universities such as NUS, NTU, or SMU, while still considering strong candidates from other institutions.
• Strong academic performance, ideally distinction or above, alongside evidence of initiative, ownership, and high-quality execution.
• Comfortable using AI tools beyond simple chat workflows to accelerate analysis, drafting, research, and execution.
• High attention to detail and discipline in checking facts, requirements, and deliverables before sharing work.
• Able to thrive in a fast-moving startup environment with ambiguity, rapid iteration, and cross-functional collaboration.
• Strong writing and storytelling ability, with good instincts for positioning, audience understanding, and message clarity.
• Comfort working across product strategy, user insight, and go-to-market execution.
• Interest in AI-enabled products, healthcare, and category creation is a plus.

Key Responsibilities

• Develop positioning, messaging, and value propositions for products, features, and experiments, especially for Hethena-related work.
• Conduct market, user, and competitor research to inform GTM narratives and launch priorities.
• Use AI tools to accelerate research, message testing, drafting, and synthesis while maintaining editorial quality.
• Collaborate closely with product, growth, and leadership on launches, assets, and communication materials.
• Create or support GTM materials such as one-pagers, FAQs, pitch narratives, website copy, and internal launch briefs.

Why Apply

You will get hands-on experience shaping the story of a real AI-enabled healthcare product, likely including work on www.Hethena.com itself. It is a chance to build sharp product-marketing judgment at the intersection of product, growth, messaging, and category creation — with real ownership from day one.