HerLifts International Pte Limited owns an all female gym (HerLifts Active Room) in Central Singapore. Our mission is to build a community of strong, empowered women through strength training.
At HerLifts, we believe in tapping on the power of digital marketing. Digital marketing may be a huge word to throw around - we will primarily focus on inbound marketing. We also believe in building a community through offline events. Our goal is to reach out to modern women who would like to take their fitness journey to the next level. That’s where you come in.
HerLifts is looking for a full timer/part timer to plan and execute marketing campaigns. This role requires someone with some experience in social media marketing, executing offline & online marketing campaigns, and copy writing. We do not expect you to know everything, so come with an open mind and willingness to learn.
As our Marketing & PR Strategist, writing, marketing (especially digital) and communication skills will be critical in developing top notch campaigns to reach out to various customer segments. You should also have an interest in the fitness industry, and ideally, be a strength training enthusiast.
Responsibilities:
- Develop inbound marketing strategies to attract, convert and retain customers
- Run marketing campaigns - this can range from social media to email marketing
- Organise offline, fitness-related events
- Copy write for all marketing collaterals including social media posts
- Design marketing collaterals (preferred)
A strong candidate will have:
- A Degree related to marketing or communications for full time position
- Experience in executing digital marketing campaigns: Facebook & Instagram Management, Launching Facebook & Instagram Ads
- Experience in organising community-based events
- A good understanding of the inbound methodology and what it takes to build a brand
- Strong written & communication skills
- Strong ability to get things done, strong willingness to learn & work in a fast paced environment
- Design skills, SEO & SEM knowledge (preferred)
- A passion in strength training (preferred)
Related Job Searches:
- Company:
Herlifts International Pte Ltd - Designation:
Marketing / PR Executive - Profession:
Customer Service / Communications, Marketing / Public Relations - Industry:
Healthcare / Fitness / Sports