About Dentsu Aegis Network
Dentsu Aegis Network SEA helps clients build consumer relationships by communicating their products and brands effectively. Our distinctive and innovative range of products and services include marketing and communications strategies through digital creative execution, media planning and buying, mobile applications, SEO, content creation, brand tracking and marketing analytics.
Part of Dentsu Inc., Dentsu Aegis Network is made up of ten global network brands - Carat, Dentsu, Dentsu media, iProspect, Isobar, Mcgarrybowen, Merkle, MKTG, Posterscope and Vizeum and supported by its specialist/multi-market brands. Dentsu Aegis Network is Innovating the Way Brands Are Built for its clients through its best-in-class expertise and capabilities in media, digital and creative communications services. Offering a distinctive and innovative range of products and services, Dentsu Aegis Network is headquartered in London and operates in 145 countries worldwide with around 38,000 dedicated specialists.
www.dentsuaegisnetwork.com/asiapacific
Looking for an engaged, proactive intern to assist across the organisation. They will be tasked with a variety of assignments relevant to digital content, requiring a mixture of skills.
This would suit a student or graduate who has an academic background in a related field and is looking to gain practical experience. It may also be appropriate for someone looking for a career change who feels they have the necessary transferable skills and is not afraid of working from the ground up.
RESPONSIBILITIES
- (Content Strategy)
- Generate data from Google Analytics and other data sources and organise them according to the report template.
- (Client Services)
- Run 404 reports and fix the broken links – weekly report needs to be generated to send out
- CMS review and upload of content pieces
- Buddy account manager and fulfil the following across designated PM projects – minutes of meeting, booking meetings, crafting SOW, creating timelines, inputting costings into the financial system, as well as manage timeline and delivery schedules
- Run basic social listening reports
- (Editorial)
- Assistance with desk research for writers
- Transcribing interviews
- Helping with research for pitches/presentations
- Helping editorial to audit content of websites as part of content strategy projects
- Assist with collating/editing and uploading content for specific projects
Learning Outcomes
- Learn how to generate and organise data using available tools, that will aid in insight development and idea creation.
- Understand, familiarize and learn technical skills of CMS
- Learn the basics of Digital Content such as Meta Tags, SEO, H1 and H2 headline and key words, etc.
- Understand basics of performing key word research (how do key words get used in content, how to analyse etc.)
- Learn how to approach research and what makes a source credible
- Understand how to use social listening tooIs
- Basics of client/project management (best practice for minutes meeting, taking client briefs, create scope of work, etc.)
BEHAVIOURS
- Can do attitude
- Problem solver
- Keen to learn
- Works well with multiple stakeholders
SKILLS REQUIRED
- Understanding of CMS
- Understands conversion of excel to csv
- Numerate and detail oriented
- Logical and enjoys researching
- Able to organise and plan
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