The Swiss-based family owned company Bühler is a global, industrial solutions provider for processing foods and manufacturing advanced materials, contributing to food security and high-energy efficiency. Around 65% of the worldwide harvested grain is processed on Bühler mills, around 50% of all car taillamps or headlamps are getting metallized on Bühler machines. Every day, billions of people come into contact with Bühler technologies to cover their basic needs for foods, mobility, or communication.
Bühler Singapore has been operating in Singapore since 1977. We offer the entire range of products and services of Buhler Group, with our main activities being food production and processing for rice, pasta, flour, chocolate and breakfast cereals as well as solutions for die casting, wet grinding and coating technology, with a focus on applications in the automotive industry, optics, electronics, paints, packaging and glass technology. Bühler Singapore is the Regional Headquarter for South East Asia and Oceania and has gained in depth knowledge of our customers’ specific requirements in the region over the past decades.
Regional Social Media Marketing Intern (6-months)
Every day, billions of people come into contact with Bühler technologies to cover their basic needs for foods, mobility, or communication. People worldwide consume foods that are made with Bühler equipment and technologies daily, including flour, rice, pasta, chocolate, coffee, and beer. With such global relevance, our impact in the global food and technology market are second to none.
We are looking for a social media marketing intern to join us on this meaningful journey, to coordinate, roll out both organic and paid social marketing actions, transform and develop social media presence for Bühler in Southeast Asia (SEA) (11 countries).
Your actions will aim at reaching new potential customers, engaging with existing followers across our various regional social media platforms, ultimately contributing to relationship building and the sales of entire plants, stand-alone machines, digital products, and after-sales services.
Under Southeast Asia Marketing Executive, you will be based in our Singapore office, which is our Regional Headquarters for SEA & Oceania. You will collaborate daily with the regional management and marketing team of SEA, product and communication teams based out of Europe and China. The qualified candidate for the internship should be able to start with short notice/by August 2021.
The Qualified Intern Will Gain Hands-on Experience Working In An Innovative And Modern Swiss Industry Leader, Building Strong Brand Presence In The Region
Organic social media content strategy
- Plan, organize and execute content calendar to be used across various regional social media channels (Facebook, YouTube, etc).
- Track and evaluate organic social media efforts.
- Monitor engagement within Bühler communities.
Paid social media campaigns
- Brainstorm ideas and execute social media paid campaigns.
- Drive social media paid social (LinkedIn, Facebook), video (YouTube) and SEM (AdWords) campaigns.
- Analyse analytics to gauge success of campaigns and identify areas of improvement.
Content creation: articles, banners/posters, short videos, infographics
- Coordinate the creation of regional content (success stories, reference videos, event coverage).
- Re-package and organize localization of existing content for SEA.
- Monitor respect of branding and marketing corporate guidelines across supports.
Regional influencer marketing
- Identify and collaborate with influential magazines, media outlets, online groups/ communities for our industries in the region.
Required Qualifications
Education & Experience
- Prior experience in marketing, communication or social media projects through internships, jobs, freelancing, or private experience.
- Currently enrolled in 3rd or 4th year or just finished a degree in Marketing, Communication or Business Management.
- Available for 6 months internship; with possibility of converting into full-time role upon completion of internship.
- Able to start on short notice / by August 2021. Available for 3-5 days a week, working days & hours to be discussed.
Requirements
Preferred qualifications
- Fluent English spoken and written.
- Good understanding of social media platforms & analytics.
- Skilled in Microsoft Office tools – Excel, PowerPoint.
- Good eye for design and interest or experience in copywriting.
- Good interpersonal and communication skills.
- Ability to multitask and work in an international team.
Additional Traits Good To Have
- Any additional Southeast Asian language fluency, but especially for Bengali, Khmer, Burmese.
- Knowledge of local social media trends / user behaviour in Southeast Asian countries.
- Experience with Adobe Photoshop, InDesign, Premiere Pro.
- Understanding of food processing business and customers.
Related Job Searches:
- Company:
Bühler Asia Private Limited - Designation:
Regional Social Media Marketing Intern - Profession:
Marketing / Public Relations - Industry:
Others