Join a team that is changing millions of lives.
Transforming smiles. Transforming lives. Transforming an industry.
At Align Technology, we believe a great smile can transform a person’s life, so we create technology that gives people the confidence to take on whatever’s next. We revolutionized the orthodontic industry with the introduction of the Invisalign system, and we have never lost sight of that spirit of innovation. Our teams are constantly pushing the boundaries of what’s possible.
About this opportunity (2 Openings)
Opportunity #1: Brand led marketing for Invisalign across APAC (1 opening)
Project objective:
- Map out the Invisalign consumer journey
- use the Cx to create consumer testimonials and activations
- come up with the right media strategy to activate the CX
Resources available:
- Project guides
- Agency partners: creative and media agency partners
Learning:
- Consumer understanding
- Media strategy
- Creative development
- Agency management
Opportunity #2: Content led marketing for Invisalign across APAC (1 opening)
Project objective:
- Draw out an influencer marketing framework for Invisalign APAC
- use passion points, interests and trends to inform the selection of macro and micro influencers
- come up with the creative/content and media strategy to activate
Resources available:
- Project guides
- Agency partners: influencer marketing and media agency partners
Learning:
- Consumer understanding
- Influencer strategy
- Creative development
- Agency management
In this role, you will…
Be working with seasoned marketers to work on a live initiative for on the job training and deployment of work that makes a real difference to the consumers and the brand itself.
Related Job Searches:
- Company:
Align Technology - Designation:
Consumer Marketing APAC, Invisalign Intern - Profession:
Marketing / Public Relations - Industry:
Manufacturing General / Biomedical / Pharmaceutical