PRFM Gear Pte Ltd. – Social Media & Brand Support Intern

Social Media & Brand Support Intern (Part-Time)

About the Role

We’re looking for a creative, proactive and self-motivated Social Media & Brand Support Intern to help grow PRFM’s social presence and bring our brand stories to life.

This is a hands-on role that combines social media, content creation and brand support. You’ll help come up with ideas and topics, identify relevant trends, shoot and edit photos and videos, capture athletes and events, and work closely with our Marketing Strategist to bring PRFM’s content direction to life.

We’re looking for someone who can think, create and execute — not someone who waits for the next brief.

What You’ll Do

Content Creation

• Create engaging short-form content for Instagram and other social platforms
• Shoot and edit both videos and photos
• Proactively come up with content ideas, topics, hooks and creative concepts
• Stay on top of social media trends and identify relevant opportunities for PRFM
• Turn trends into content that feels authentic to the brand rather than simply copying what’s popular
• Capture behind-the-scenes, product, training, community and lifestyle content
• Organise footage and maintain a usable content library

Athlete & Community Content

• Attend and independently capture athlete training sessions and shoots
• Shoot athlete interviews, training footage, photos and behind-the-scenes moments
• Be comfortable guiding athletes when needed to capture the right shots
• Spot spontaneous content opportunities beyond the original brief
• Capture PRFM products naturally in action

Events

• Be available for key PRFM event days, including occasional weekends and early mornings
• Capture competition, athlete, community and brand moments throughout the event
• Create real-time content for Stories and social media
• Capture people interacting with PRFM and visiting our booth
• Proactively identify moments that could become strong content
• Assist with booth operations, setup and general event support when required

Editing & Turnaround

Social moves quickly, so being able to turn content around efficiently is important.

• Edit engaging, social-first short-form videos
• Deliver time-sensitive shoot and event content within 24 hours when required
• Take feedback positively and make edits or changes quickly
• Prioritise the strongest footage and moments rather than trying to use everything
• Manage agreed timelines and deliverables independently

Work With Our Marketing Strategist

• Collaborate on the content calendar and upcoming campaigns
• Contribute your own ideas, topics and creative concepts
• Help plan athlete shoots and event content
• Share relevant trends and content opportunities
• Turn broader brand direction into engaging social content
• Take ownership of execution while being open to feedback and collaboration

Brand & Warehouse Support

We’re a growing brand, so occasionally everyone gets involved.

When needed, you may also help with:

• Packing and preparing customer orders
• Stock organisation
• Fulfilment preparation
• Preparing products and materials for events
• Event setup and pack-down
• Product launches
• Other general brand and warehouse duties

Who We’re Looking For

You’ll be a great fit if you:

• Are creative, proactive and self-motivated
• Naturally bring ideas rather than waiting for instructions
• Are confident shooting both video and photography
• Can edit engaging short-form social content
• Understand Reels, Stories, hooks, pacing and social-first storytelling
• Keep up with social media trends
• Can work independently and take ownership of your deliverables
• Are comfortable working with athletes and communities
• Can take constructive feedback and make changes quickly
• Are reliable, organised and responsive
• Understand that timing matters in social media
• Are comfortable with occasional weekend and early-morning shoots/events
• Are willing to jump in and support other areas of the brand when needed

Bonus If You

• Enjoy fitness, running, cycling, HYROX or training culture
• Already create content for yourself or other brands
• Have experience shooting sports or fast-moving subjects
• Have a good eye for photography and visual storytelling
• Naturally follow social trends and creators
• Enjoy meeting people and being part of a community

What Matters Most

You don’t need years of professional experience. We care more about your creativity, initiative, eye for content and willingness to learn.

We’re looking for someone who can think, create and execute — someone who sees opportunities, takes ownership and gets things done.

If you want hands-on experience creating content, working with athletes and communities, attending events and helping build a growing performance brand from the ground up, we’d love to hear from you.