About The Company
Hethena is a consumer health-tech venture created by Horizon Labs. Built with the support of Horizon Labs’ product, growth, design, and operations teams, Hethena focuses on making health insights more accessible, actionable, and useful for everyday users.
Through the Hethena platform, we help people better understand their health by bringing together health data, insights, and guidance in a clear and user-friendly experience. The platform is designed to make it easier for users to access relevant health information, interpret results, and take more informed next steps in their wellness journey.
About The Role
Support brand positioning, campaign concepts, audience research, creative testing, and competitive references.
What You'll Do
• Research competitors, audience segments, brand references, and campaign examples.
• Develop creative strategy notes, campaign concepts, and positioning ideas.
• Help clarify what makes Hethena distinct in the health/AI space.
• Support messaging, visual direction, and content angle development.
• Turn research into practical recommendations for brand and growth work.
What We Look For
• Currently pursuing or recently completed a relevant degree, ideally from leading universities such as NUS, NTU, SUTD, and SMU. Strong candidates from other institutions will also be considered.
• Interest in brand strategy, creative direction, marketing, research, or consumer products.
• Strong taste, structured thinking, and ability to synthesize references.
• Comfort presenting ideas clearly and practically.
• Examples of research, strategy decks, campaign concepts, moodboards, or brand analysis are preferred.
Why Apply
Health and AI are both complex spaces, and Hethena needs a clear, distinct point of view to stand out. Your research and strategy work may directly shape how the brand positions itself — from competitive references and positioning notes to the campaign concepts you help originate.
Stipend: SGD 1000/month
Duration: 2 months
Required skills: Brand strategy, Research, Marketing, Content writing, Other AI Tools
Select your preferred Internship position
Prepare your Resume (pdf) and 1-min Intro Video (Loom link only)
Complete and submit the Hethena Internship Application Form https://equatorial-script-ad5.notion.site/8aaccc3d00434d178c3a7e00660caced?pvs=105
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