Cross Ratio Entertainment Pte Ltd – Marketing Assistant (A&R Dept)

Key Responsibilities

1. Marketing & Promotions

• Assist in planning and executing marketing campaigns for artists, concerts, releases and events.

• Coordinate digital marketing activities across platforms (Instagram, TikTok, Facebook, YouTube, Spotify, etc).

• Track campaign performance and prepare simple reports and insights.

2. Content Creation & Social Media

• Support content planning, posting schedules, and engagement.

• Prepare basic copywriting for captions, announcements, and promotional materials.

• Work with the design and video team to produce creative assets when needed.

3. Artist Support

• Coordinate promotion schedules, media interviews, and publicity activities.

• Assist artists during events, shoots, shows, and media appearances.

• Help organize fan engagement activities and meet-and-greet sessions.

4. Event & Project Coordination

• Support the planning and execution of concerts, showcases, media events, and press activities.

• Liaise with internal teams, partners, vendors, media and venue stakeholders.

• Provide logistical support such as scheduling, admin, documentation, and backstage coordination.

5. Administrative & Operational Support

• Assist in preparing marketing decks, timelines, reports, and promotional plans.

• Handle basic administrative tasks to ensure smooth departmental operations.

Requireme

• Strong interest in music, entertainment, digital trends, and youth culture.

• Good communication skills (written & verbal).

• Able to multitask, work independently, and manage tight timelines.

• Bonus if you have experience in design, video editing, photography, or music marketing.