Otua Auto – Marketing Intern

Marketing Manager

The Opportunity

- You love putting ideas out and transforming them into reality. You believe that the success of companies largely ties to a strong marketing team and strategy.  

- If this sounds like you, this may be the ideal job that you have been looking for. Join us as a Marketing Manager and get the opportunity to contribute to our fast growing brand. 

- As the Marketing Intern at OTUA Auto, you will be responsible for the ideation and implementation of marketing strategies to promote OTUA Auto.   

What You'll Learn

Develop your repertoire of branding and marketing strategies - If you have always wanted to learn about brand development strategies,OTUA Auto's marketing team will lend insight into the intricacies of the process. As our Marketing Manager, you'll learn about implementing marketing strategies from the most resourceful people in the field. You'll experience the excitement behind every campaign and event as you play a role in the entire process from conceptualisation to execution. Build up & hone your communication skills - Strong communication skills are an asset in many fields, especially marketing. As a Marketing Manager, you'll be given the opportunity to drive up our clients' social media presence and brand reputation, and even learn how to effectively pitch your ideas to them. Elevate your communication skills to give yourself that competitive edge!. 

Job Description 

Marketing Strategies

- Develop, implement and execute strategic marketing plans

- Determine budget and targets and design marketing plans to achieve them

- Conduct research such as user testing and surveys to find out the needs and wants of the target audience

- Identify pain points of the consumer and the opportunities that the company can fill Branding and Positioning - Build a broad set of marketing assets to support the creation of a brand - Work with branding and marketing agencies to create strategies - Executing and / or supervising the execution of such strategies alongside such agencies General - Recommend, plan, and execute company-wide marketing strategies - Engage and grow our online audience through our social media platforms - Preparation of media kits and marketing communication materials for distribution through various channels - Monitor, analyse and optimise our marketing efforts - Create content for press releases, articles, and graphics as and when is needed - Track, measure, and analyze all initiatives to report on social media ROI

 Skills - Highly creative and has experience in running digital and offline campaigns  - Demonstrated understanding in identifying target audiences - Displays a relentless attitude when it comes to experimentation and A/B testing - Intimate understanding of traditional and emerging marketing channels and tools - Experience in setting up and optimizing Google Adwords campaigns - Has graphic design skills (e.g., Adobe Photoshop, Canva)  Personality - Strong analytical skills and data-driven thinking - Has an appreciation for marketing campaigns and is highly creative  - Displayed strong written communication skills - Keen interest in business and consumer behaviour - Familiar with latest digital platforms and technologies, and social media trends - A good team player with excellent communication and interpersonal skills