Launched in 2014 in Singapore, SCI E-commerce is the leading and fastest-growing eCommerce enabler that provides full end-to-end eCommerce solutions for businesses & brands in Southeast Asia and China.
We have worked with prominent Fortune 500 brands and local and global enterprises in establishing a solid online presence from their original brick and mortar stores. Our team provides services such as eCommerce store set-up, Campaign Management, Digital and Social Media Marketing, Logistics and Shipping Fulfillment and Service Quality Management to ensure steady revenue growth and visibility for our clients in the digital age.
Taking pride in the value we provide, SCI E-commerce has achieved operational excellence and is recognised by Tmall/Lazada as an Ecological Partner Enabler.
Join us now if you are looking to co-create your growth and learning in the rapidly growing eCommerce industry that brings you excitement and fulfilment in the job you do!
The Role
As the Influencer Marketing Executive, you will play a pivotal role in the engagement of influencers to drive our brand’s businesses’ campaigns and marketing activities. You will also have the opportunity to work alongside marketing and retail-related projects (dotted line reporting to Marketing & Ecommerce Manager). The role will provide you with an opportunity to strive in a fast-paced and meaningful industry that aids your career growth.
What You Will Be Doing:
- Lead the influencer marketing initiatives with a focus to generate e-commerce conversions and website traffic to drive the growth and awareness of our brand in the marketplace
- Oversee all aspects of the influencer marketing initiatives process, from research, commercials to content creation
- Identify suitable influencers for marketing needs, and grow beneficial and long-term relationships to execute marketing strategies to meet business objectives
- Manage the influencer marketing budget and monitor KPIs of influencer campaign to ensure ROI and sales targets are achieved
- Build a community of influencers that connect our brand with our customers
- Responsible for engaging and handling customer inquiries through our social media channels
- Collaborate closely with e-commerce and cross-functional teams to define marketing plans, execution of campaigns and ensure end-to-end implementation of initiatives
- Develop creative briefs to display highly engaging content and editorial stories on platforms to elevate brand awareness and drive website conversions
- Keep abreast of market trends to share knowledge and best practices about influencer marketing, social media and e-commerce
- Dotted line reporting to Marketing & Ecommerce Manager, working on marketing and retail-related projects
Who We Look For – The Ideal Profile:
- 1 to 2 years of experience in Influencer Marketing, Public Relations (PR) and Social Media, with a proven track record in generating e-commerce conversions through the use of Influencer Marketing, PR and Social Media techniques
- Strong understanding of Influencer Marketing, PR and E-Commerce strategies and operational process
- Possess a strong network and have prior experience working with influencers in SEA regions
- Excellent written & verbal communication skills
- Strong creative copywriting skills
- Ability to multitask and work under tight deadlines
- An eye for detail, keen sense of pop culture, style and aesthetics
- Possess a positive and proactive attitude with great charisma
- Able to work independently and in a team environment
- Fluent in English. Any other language is a plus
- Well established social media presence is a plus
Related Job Searches:
- Company:
SCI E-Commerce - Designation:
Influencer Marketing Executive - Profession:
Marketing / Public Relations - Industry:
Retail / eCommerce - Location:
Geylang