ABARA is an independent luxury fashion label based in Singapore. We specialise in ready-to-wear and exclusively bespoke luxury leather handbags and small leather goods for both men and women.
As a key member of the team, you will play an important role in the strategic marketing action plans for the Singapore and China markets.
- Develop and strengthen brand's identity, presence and product awareness through creative marketing plans
- Strengthen our relationship with clients and company partnerships
- Develop and implement our marketing plans in line with the growth and revenue objectives
- Create online and offline marketing content
- Plan and schedule social media posts and marketing collaterals
- Create marketing messages with a strong call to action
- Manage and plan effective and impactful campaigns and promotions, ensuring marketing activities are in line with the brand's strategic business direction.
- Track, analyse and report the success of those campaigns and events
- Consolidate and upkeep relevant marketing reports and presentations
- English & Mandarin copywriting and proofreading for marketing collaterals such as brochures, catalogues, promotional vouchers, social media promotions, etc
- Liaise and work with department & boutique, catalogues, promotional vouchers, social media promotions- Conduct market research and analysis to evaluate trends on brand awareness and competition ventures
*Able to convert to full-time after 3 months based on performance*
Related Job Searches:
- Company:
ABARA - Designation:
Fashion Internship - Profession:
Advertising / Media - Industry:
Retail / eCommerce - Location:
Orchard